Welcome to Steve Soffa’s Idea Lab

Artist Steve Soffa has assembled
a library of designs which he has created
with his collectors from around the world. 

Browse these beautiful timepiece and jewelry creations
along with how to 
customize standard pieces
from his existing collection. 

Be sure to set up a free design consult today
and start creating your personal legacy piece today.

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Car Collector Watch, Pride of Ownership

Collectors Vision: To design a watch concept that meets the muscle of the car and the lifestyle of the one that drives it. Idea Lab Concept: Design a virtual watch concept that mirrored the cars aggressive lines along with colored gemstones that enhance its sporty look while still expressing a luxury feel.

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Racing Team Club Watches

Collectors Vision: To design a watch concept that incorporates team colors with a high tech look. Idea Lab Concept: Design a virtual watch concept that had specific functions that a race team member would find useful, had sleek styling and expressed their brand message.

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The WSOP 2010 Championship Custom Bracelet

Steve Soffa: “In 2010, the World Series Of Poker decided that the WSOP Championship bracelet design would be awarded to me. I was chosen to design and manufacture the entire set of bracelets.” BRACELET VIEWS & WINNERS ILLUSTRATIONS FROM THE DESIGN PROCESS

Hoops Custom Ring Top View

Hoops Legacy Collector Ring

Collectors Vision: To design a custom ring from scratch using his tattoo as a focal point. Ring must be bold, with hand crafted elements. Idea Lab Concept: To design a legacy piece that captures his lifestyle and spirit while including details that were meaningful to him. Shank:                   Two piece shank designSkull, ribbon and Masonic symbol carved by hand Metals/Finishes/Stones: Shank:                   18kt yellow goldSkull:   […]

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Magnolia Custom Commemorative Rings

Collectors Vision: To create timeless rings Celebrating 50 years of their family business, to be presented at a special company event. Idea Lab Concept: To design rings that have a high technical degree of complication, exudes class and commemorates their company Magnolia and their personalities. View all the separate components and the high level of technical inspiration.  In order to create a piece symbolic of Magnolia and its meaning, I had to craft individual components, which would be cast in […]

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The Creation & Design of Steve Soffa’s Hannibal Ring

The making of Steve Soffa’s Hannibal Ring:  All of Hannibal’s parts are carved in wax by hand, then cast in different colors of gold accented by champagne or white diamond eyes.  The moth is then lasered in the gallery of the ring.

RG8000-WG The Chief Ring Front Angle

Chief Ring: RG8000-DC

The design process of the Chief:  All of Chiefs parts are carved in wax by hand, then cast in different colors of gold accented by round and baguette diamonds in the headdress, Sapphires, Black and White diamonds in the headband and eyes and finished in White and Rose Gold. Other colors such as yellow gold give a nice contrast as well. The design process of the Chief:  All of Chiefs parts are carved in wax by hand, then cast in […]

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